Sunday, 10 April 2011
Showcase
On the 31st of March everyone in our class had to showcase their rough cut of their music video. We hoped this would give us advice/feedback from our peers on how to improve our music video for future development. We were all given feedback sheets to fill out for each group video. When it came to our turn we found that our narrative was clear and understandable but didn't lead anywhere as well as discover that some shots lasted a little longer than others. This was constructive criticisms that we would take on board to improve our music video. Other feedback included that our performance was one of our main strengths in the video but the problem was that some of the lip syncing wasn't parallel with the soundtrack. Some of the audience suggested that we should also include more lip syncing as well as mix up the performance we with the narrative a little more.
Discussion on Group Blog so far
On the 7th of January we all felt as a group that we should concentrate on our individual blogs for the next couple of months seeing as we all had to create our ancillary texts being album art as well as either a homepage to the bands website or a magazine advert. Other tasks also had to be completed on our individual blogs such as commenting on the decisions we had made and a showing of the development of our ancillary texts being in another multimedia form.
Editing Session - Performance 2
Concluding yesterdays session of editing we decided we would carry on editing the following day being today (5th January). Today we decided that we would try and finish off the rest of the performance in terms of editing. In our next stage of editing we had to align the footage with the music to create rhythmic editing. We did this by adding quick sharp edits to the lip sync of the lettering in the lyrics which allowed a rhythmic basis connected to the song as well as add quirkiness a convention of an electronic music video. Other than that we tried to edit in as many different shots as possible to create a quirky feel amongst the performance. We used transitions such as dissolves to show the different band members changing stations. Together as a group we worked effectively in order to get the performance edited which would see our music video finished as a rough cut.
Editing Session - Performance 1
Already today we had edited our previous footage being the gym scene an hour earlier now we had to edit our performance. Overall we had captured over an hours worth of footage so we first had to analyse whats parts of the footage we wanted to use in our music video. We discussed the different parts of footage between us and decided what would look best. We came up with a particular edit where all of the band are in their morph suits and that they would change stations without moving so it looks like the morph suits are changing colours, this adds to the quirkiness of the music video a convention of an electronic music video. Finally we had narrowed down the footage of what we were going to use in our music video we decided to start editing. We started our performance editing where the instrumental kicks in towards the half way point in the video where we incorporated a close up of the guitarist plying the guitar to emphasize the musicianship of the band. Unfortunately we had to conclude our editing for today as we had run out of time during our lesson but decided we would continue editing in our next lesson the following day
Editing Session - Gym Scene
Today on the 4th of January we had a double media lesson meaning we could hopefully edit the Gym scene as well as part of our performance. Firstly we had to start editing the Gym scene as well as discuss what footage to use in the music video as we had a range of footage of the main character exercising on different machines. We all decided to use only 4 of the machines as some of the shots that we took on others were low quality in terms of lighting so we decided to get rid of that footage giving us the sufficient amount of footage for the gym scene. First of all we had to align each part of the footage to where we thought was most appropriate. We decided that it could be linked with the lyrics i.e. when the lead singer sings laid back the main character will be leaning backwards on the rowing machine. We decided that we would quicken the pace of each of the shots a little so they don't last as long allowing us to perform quick sharp edits creating a rhythmic basis. We had now finished editing our Gym scene which took us an hours long lesson but as we had a double lesson we would be moving onto our next set of footage being the performance in the next lesson.
Editing Session - Office Scene
Today on the 3rd January we all decided to edit our next part of our music video being the office scene. Not much editing took place in this scene as it is quite a short scene but we decided to play with the different transitions and effects too identifywhich one looked most appropriate. As this scene would be during the chorus of the song we wanted to create rhythmic editing by introducing quick reverse edits. These edits would be the where the main character is stamping the papers on his desk as this is repetitive and would code for repetition. As this lesson was only an hour we didn't have enough time to edit anymore footage but at least we had made progress and tomorrow in our double media lesson we could focus on the next scene as well as the performance side of the music video.
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